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From Stateside to Pitchside

Started on 25 August 2016 by Origiology
Latest Reply on 25 August 2016 by Origiology
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China Everbright Agree Liverpool Stake


FSG have agreed a very profitable approach from China Everbright – a state owned billionaire conglomerate.


FSG are not selling Liverpool, but they’re happy to have sold a minority stake for a hefty fee so the club can receive extra investment. The deal is believed to have seen 25% of the club being sold to the Chinese state business, some of this coming from LeBron James' acquired stake in 2010, Lebron is also set to take a more active cub role but in what capacity is yet to be determined due to a sposnorship issue with Nike.

http://www.everbright165.com/Managed/Resources/images/News/20141104.jpg

China Everbright have assets worth a ridiculous £602b, which would make Liverpool’s possibilities in the transfer market and commercially enormous. The Chinese business have agreed to fund both on the field and off the field matters, with £50 Million beng invested into the transfer fund whilst they have also agreed to fund part of the new main stand.

The deal will see J W Henry take a more supervisory role with China Everbright's Wu Xiaohui taking over as co-chairman, whilst Xu Jaiyan will become the new primary owner of the football side as Tom Werner moves over to take control of the business and commercial side of the club.

http://cache.boston.com/images/bostondirtdogs//may11/bdd_lebron_henry_werner.jpg

With FSG looking to sell naming rights in 2017, could this be the first of many ventures into the Far East for sponsorship and investment opportunities?

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